Ad Operations Manager Jobs in Zambia

Introduction

In Zambia’s burgeoning digital advertising landscape, Ad Operations Manager jobs hold a crucial role in overseeing the execution and optimization of digital advertising campaigns. This guide aims to provide invaluable insights into discovering and excelling in Ad Operations Manager positions in Zambia, offering aspiring candidates guidance to carve out a successful career path in this dynamic field.

Overview of Ad Operations Manager Jobs in Zambia

Ad Operations Manager jobs in Zambia play a pivotal role in managing the technical aspects of digital advertising campaigns, ensuring seamless execution, and optimizing campaign performance to maximize ROI. These roles require individuals with a blend of technical expertise, strategic thinking, and leadership skills to drive success in digital advertising initiatives.

Job Description

The job description of an Ad Operations Manager in Zambia typically includes a diverse array of responsibilities, such as:

Campaign Management: Overseeing the end-to-end execution of digital advertising campaigns, including campaign setup, ad trafficking, targeting, and optimization across various digital platforms.
Team Leadership: Managing a team of ad operations specialists, providing guidance, support, and mentorship to ensure the successful delivery of campaign objectives and targets.
Strategy Development: Collaborating with internal stakeholders, including sales, marketing, and creative teams, to develop strategic campaign plans, targeting strategies, and optimization tactics to achieve client goals.
Technical Oversight: Providing technical expertise and oversight in ad serving technologies, tracking implementations, and troubleshooting technical issues to ensure accurate campaign delivery and reporting.
Performance Monitoring: Monitoring campaign performance in real-time, analyzing key performance metrics, and providing insights and recommendations to optimize campaign performance and achieve KPIs.
Client Management: Serving as the primary point of contact for clients on ad operations-related matters, addressing inquiries, providing updates, and ensuring client satisfaction with campaign performance and delivery.

Job Roles & Responsibilities

Ad Operations Manager jobs in Zambia entail a variety of roles and responsibilities, including:

Campaign Strategy: Developing strategic campaign plans and targeting strategies based on client objectives, audience insights, and industry trends to maximize campaign effectiveness and ROI.
Team Management: Leading and managing a team of ad operations specialists, providing guidance, training, and performance feedback to ensure the successful execution of digital advertising campaigns.
Technical Expertise: Demonstrating proficiency in ad serving technologies, tracking implementations, and troubleshooting technical issues to ensure the accurate delivery and measurement of digital advertising campaigns.
Performance Optimization: Monitoring campaign performance metrics, identifying trends and opportunities for optimization, and implementing strategies to improve campaign performance and achieve client goals.
Client Communication: Serving as the main point of contact for clients on ad operations-related matters, providing regular updates, addressing inquiries, and ensuring alignment with client expectations and objectives.
Process Improvement: Identifying opportunities to streamline ad operations processes, improve efficiency, and enhance campaign delivery and reporting capabilities through the implementation of best practices and automation tools.

Skills Needed for the Job

To excel in Ad Operations Manager roles in Zambia, candidates should possess a diverse skill set, including:

Leadership Skills: Strong leadership and team management skills to motivate and inspire team members, foster collaboration, and drive results in a fast-paced and dynamic environment.
Strategic Thinking: Strategic mindset with the ability to develop and execute campaign strategies, optimize targeting tactics, and drive continuous improvement in campaign performance and effectiveness.
Technical Proficiency: Proficiency in ad serving technologies such as Google Campaign Manager, as well as familiarity with tracking implementations, tagging methodologies, and troubleshooting technical issues.
Analytical Skills: Strong analytical skills and data-driven decision-making capabilities to analyze campaign performance metrics, identify trends, and derive actionable insights to optimize campaign performance and achieve client objectives.
Communication Skills: Excellent communication skills, both verbal and written, to effectively communicate with internal teams, clients, and external partners, and convey complex technical concepts in a clear and concise manner.
Client Relationship Management: Strong client relationship management skills to build rapport, establish trust, and collaborate effectively with clients to understand their needs and objectives and deliver solutions that exceed expectations.

Qualifications Needed for the Job

While specific qualifications may vary depending on the employer and job requirements, typical qualifications for Ad Operations Manager roles in Zambia may include:

Educational Background: A bachelor’s degree in marketing, advertising, communications, information technology, or a related field is often required. Additional certifications in digital advertising platforms or project management may be beneficial.
Experience: Previous experience in digital advertising, ad operations, or related roles, with a demonstrated track record of success in campaign management, team leadership, and client management.
Technical Skills: Proficiency in ad serving technologies such as Google Campaign Manager, as well as familiarity with tracking implementations, tagging methodologies, and troubleshooting technical issues.
Analytical Skills: Strong analytical skills and proficiency in data analysis tools such as Microsoft Excel, Google Sheets, or data visualization tools like Tableau or Power BI.
Leadership Experience: Experience managing teams and leading cross-functional initiatives, with a proven ability to inspire, motivate, and empower team members to achieve goals and drive results.

Where to Find Ad Operations Manager Jobs in Zambia

Finding Ad Operations Manager jobs in Zambia can be facilitated through various channels, including:

Online Job Portals: Websites such as Zambia Jobs Portal, Go Zambia Jobs, and JobWebZambia feature a wide range of job listings across different industries, including digital advertising and marketing roles.
Best Zambia Jobs: Utilizing professional networking platforms like Best Zambia Jobs to search for job opportunities, connect with recruiters, and join relevant groups and communities within the advertising and digital marketing sectors.
Company Websites: Many advertising agencies, media companies, and digital marketing firms advertise job vacancies for Ad Operations Managers directly on their company websites. Candidates can explore the careers section of these organizations for opportunities.
Recruitment Agencies: Engaging with recruitment agencies specializing in marketing, advertising, and digital media placements can help candidates access exclusive job openings and receive personalized career guidance.

Conclusion

In conclusion, Ad Operations Manager jobs in Zambia present exciting opportunities for professionals with a blend of technical expertise, strategic thinking, and leadership skills. By understanding the job landscape, honing relevant skills, and leveraging available resources for job search, aspiring candidates can embark on a rewarding career path in digital advertising and ad operations within Zambia’s dynamic business environment. Whether through online job portals, professional networking platforms, company websites, or recruitment agencies, there are ample avenues to explore and secure fulfilling Ad Operations Manager positions in Zambia.